Reddit CEO Steve Huffman has hinted that in future some subreddits could be paywalled, as the company seeks to devise new sources of income.

He suggested that the company might experiment with paywalled subreddits as it looks to monetize new features. “I think the existing, altruistic, free version of Reddit will continue to exist and grow and thrive just the way it has,” Huffman said. “But now we will unlock the door for new use cases, new types of subreddits that can be built that may have exclusive content or private areas, things of that nature.”

This is another move likely to anger Redditors. While the platform is a commercial enterprise, its value derives almost entirely from freely offered user content. That means Redditors feel at least some sense of ownership in a community endeavour, so the company needs to tread carefully when it comes to monetization at user expense.

    • Erasmus@lemmy.world
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      2 months ago

      Taking lessons from Elon.

      Maybe they need to charge users a monthly fee and add blue check marks. Lol

    • ch00f@lemmy.world
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      2 months ago

      It’s kind of indicative of how bad the web has gotten that twitter and reddit still have users. Digg completely imploded over much less than this. Just that back in 2010, there was somewhere else to go.

      inb4 Lemmy. I get it, but we’re not there yet.

      • chonglibloodsport@lemmy.world
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        2 months ago

        I love Lemmy but I really, really miss the old web. Back when people would just create their own website and put it out there to share their niche interest with the world. People just organically linked their sites to each other to form web rings, an easy method of federation without any reliance on sophisticated server-side software.

        • The_v@lemmy.world
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          2 months ago

          The heyday of the forums. For about 2 years the combination of Tapatalk and forums was awesome. Centralized interface with no ads, all the discussion.

          Then they both gutted their functionality and spammed in the ads.

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            Does anyone find your stuff? Search engines seem to be less and less capable of finding indie websites and show most results for shopping and/or image results (ie the paid ones), or else if it’s a question it goes Reddit/quora/stack exchange before any search results.

            I finally shut off my old self hosted Wordpress last year because traffic had dwindled to a couple hits a month or less. Besides the constant bot traffic trying to hijack the site.

      • thehatfox@lemmy.world
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        2 months ago

        The makeup of web users has changed a lot since 2010. The average web surfer was a lot less passive in attitude in decades past.

        • balancedchaos@lemmy.world
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          2 months ago

          I hate listening to my younger brother talk about technology. He is just a sheep in an apple pen, and perfectly happy. I don’t get it.

      • helenslunch@feddit.nl
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        2 months ago

        It was wishful thinking when people revolted for 3 days against the API going away. What happened? Nothing. People were back to Reddit as normal a week later. Reddit’s userbase has only grown since then. People will complain to the ends of the Earth but there’s no amount of abuse you can levy at the them that will convince them to make the minor inconvenience of moving to a different platform. See: Twitter.

          • helenslunch@feddit.nl
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            Did some people leave? Sure. Any actual significant portion? No, not even a little.

            • btaf45@lemmy.world
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              Yes. More than a little. It was a huge event for lemmy. Did you think the entire reddit userbase was going to switch in one week? Reddit didn’t get their userbase in one week. It’s a process. Now there is a well known alternative to reddit. Everything in reddit looks shittier than it was before the exodus. It’s nearly impossible to become a ‘new user’ on reddit and with the rando-bans they keep giving out they are just going to keep shrinking.

              • helenslunch@feddit.nl
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                Yes. More than a little.

                If you’d like to post evidence that contradicts my source, please do.

                Did you think the entire reddit userbase was going to switch in one week?

                I was not discussing anything to do with “switching”, I was discussing users leaving Reddit.

                • manualoverride@lemmy.world
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                  If you’d like to post evidence that contradicts my source, please do. “Leaving” for a few days doesn’t count.

                  I was not discussing anything to do with “switching”, I was discussing users leaving Reddit.

                  Maybe they encountered so many charming people like you on Lemmy they had to go back to Reddit in case they turned nice?

                  Would that mean they switched and switched back? Or left and re-joined?

        • j4yt33@feddit.org
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          How many of them are real users vs bots though? It’s easy to inflate numbers

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        2 months ago

        What will likely happen is the worst assholes will be the ones paying for this stuff, much like Xitter, because it is a demonstration of being a part of the alt-right, ultra-capitalist in-group.

      • AbidanYre@lemmy.world
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        2 months ago

        Meh, I deleted my account and moved on. Other than snarky comments I don’t really care what happens to it anymore.

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      The way I interpret what he is suggesting is that they are planning on going after Patreon type websites that provide a private paid for space for a creator’s supporters. It’s unlikely, but they could also pretty easily go after OF to keep that traffic on site.

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        i mean, this is the site that blocked nsfw content from hitting the front page

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    The truth is in the better days of Reddit I would’ve paid 2 or 3 dollars to access Reddit if that helped maintain it sustainable and if some of that money reverted to mods. Now? Reddit can burn

    • a_guy_at_home@lemmy.world
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      That was the first sales pitch for Reddit gold. That they just needed a couple bucks a month to pay for the servers. Lots of power uses back then did just that, and felt pretty good about themselves. There were people also arguing even then that anybody who paid Reddit’s bills for them was an idiot, but lots of people did.

      • witx@lemmy.sdf.org
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        I mean I get their feelings. Netflix et Al started with reasonable prices and then the greedy fuck heads raised the prices, so I bet Reddit would do it as well.

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        Yeah I immediately thought of the funding bar for gold back in the day.

        It was honestly fine. Made sense. Showed if they had made enough revenue to cover costs and let you make a personal choice beyond that.

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        I never directly paid for Reddit Gold (in the sense that I had a subscription to it), but I definitely gilded others’ comments a lot.

    • thehatfox@lemmy.world
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      Yeah this feels like a move that would have worked a lot better before Reddit had burned a bunch of bridges with their most active users.

      The pool of people with enough goodwill to pay now is likely small, and shrinking. The causal new users probably are that keen to pay up either.

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      Fark still exists with that small monthly payment to support the site model. Drew, the owner, regularly meets up with folks, too. And if you’re a subscriber he must buy you a beer if you ask him per the “terms” of service.

      A nice, relatively small, community. That’s what Reddit used to be. Your post really resonated with me.

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    “I think the existing, altruistic, free version of Reddit will continue to exist and grow and thrive just the way it has,” Huffman said.

    There’s nothing ‘altruistic’ about reddit

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        Pretty much, when they removed search engines who wouldn’t pay them was the final straw and I went back to reddit 1 last time and replaced all my 26,000 karma worth of comments with “Comment removed in protest of Reddit blocking search engines.” Took me a while, but meh, if they want to hasten its enshitification, I don’t mind doing my part.

        • kitnaht@lemmy.world
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          Some users have actually reported Reddit going back and restoring those very comments.

          • pleasejustdie@lemmy.world
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            yeah, I had heard of that, I’m hoping that since it was a while ago and most of them were the ones done by automated systems and not going through it comment by comment editing them, but I’ll keep at it, if I have to sneak one edit through a day or something.

            • Shdwdrgn@mander.xyz
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              If it’s an automated system, wouldn’t it be written to just look at the original post date, and if the comment was changed (say a month or a year) later, then the script restores the original post? I mean you could get fancy and have the script check if a user is changing all of their comments to the same message, but that seems like overkill. On the other hand, I’ve been running into quite a few posts lately where it’s obvious a single person has simply deleted all of their comments, and I don’t think those are getting reverted?

        • skulblaka@sh.itjust.works
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          They have an edit history for every piece of content on the site. All you’ve done is post a giant flagpole on all your content stating “this account was previously owned by a real live human” and increased the value of those comments for AI scraping. Unfortunately your protest has done nothing but help them.

          The best way to stick it to reddit these days is to not interact with it at all. Don’t add to their data store, don’t give them traffic, don’t click on them in search results. Don’t protest-edit your content because you’re just helping them separate wheat from chaff.

          • btaf45@lemmy.world
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            2 months ago

            Don’t protest-edit your content because you’re just helping them separate wheat from chaff.

            How about just replace some of your content with this stuff from time to time.

            https://loremipsum.io/

      • EnderMB@lemmy.world
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        2 months ago

        Spare a thought for those that have bought Reddit Gold over the years, only to then discover just how much the CEO was paid, up against how much Reddit actually makes as a platform.

        It’s not just free labour. They’re literally paying him.

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      I guess reddit was feeding me all those ads out of the kindness of their hearts and took no money for hosting them. “Altruistic”, lol.

          • Telorand@reddthat.com
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            Not saying you meant it that way, but people often forget that the Fediverse costs money to run; unlike companies like Reddit, though, the admins are usually not trying to also turn a profit at the same time.

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      The users used to be altruistic, helping other people just because they wanted to be friendly. Because the site used to feel like a real community. But, now that the site is so clearly for-profit I think a lot of users are going to be much less helpful to strangers.

      It’s hard to quit the site because it gets so much traffic, which means so much stuff gets posted there. On the other hand, I think the high-quality comments from someone trying to help out are less common.

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      I’ve switched to using this as well but it has very little user interaction. I hope it grows and is able to compete with Reddit one day. It would be nice to be able to go to a basketball or political subreddit (what do we call them here?) and actually be able to have a nice conversation.

      • clickyello@lemmy.world
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        they’re called lemmy communities, and there’s plenty of interaction! honestly it reminds me of the old days on Reddit before it ballooned into the monster it is today, I legitimately prefer it in every way other than lacking the niche communities (looking at you [email protected] >.>)

        you can find good political discussion in [email protected] or [email protected]

        dunno if there’s any good basketball communities tho, not my bag lol

        • Chespirito@lemmy.world
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          Thank you! And I like the interactions I’ve had so far. It’s just that I’m a huge NBA fan and that’s where I spent most of my time on Reddit. The nba Lemmy community isn’t very big yet but I’m trying to change that by being more active here. I really enjoy this and it feels like actual discussions can be had here unlike on Reddit.

      • Captain Aggravated@sh.itjust.works
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        2 months ago

        Where Reddit has “subreddits” Lemmy has “communities.” Which is a 4 syllable word with 9 or 11 letters depending on singular or plural and no convenient abbreviation so most of us especially the Reddit expats lapse back into calling them “subs.”

      • Excrubulent@slrpnk.net
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        “Sub” is a generic term from the BBS days, short for “subforum”, “subcommunity”, whatever, so I just use that. I don’t like to use “community” because it’s long and clunky.

      • MataVatnik@lemmy.world
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        Try posting on asklemmy, it may not be big enough for individual communities but I think you could bring in a crowd on a post about a particular episode, game, or event if you posted there

      • Magister@lemmy.world
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        2 months ago

        I did that in June last year, after 13 years of reddit and thousands of comments, all “gone”

        • The_v@lemmy.world
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          2 months ago

          Go back and check again. They are actively restoring deleted comments. About once a month I log back on and delete another round. Usually another 10-15 “mysteriously” pop back up again.

          • CaptPretentious@lemmy.world
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            Son of a bitch your right. All my posts got restored! I ran one of those scripts that went through and deleted them all… and sure as fuck I can find them if I search for my reddit account name.

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            I think they’re catching people who are mass deleting comments at once. I recall reading that people were having more success deleting comments in smaller batches during the whole API debacle.

            • The_v@lemmy.world
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              They were a bit more tricky than that I believe. They capped the user page at 3 years of search. So when you delete everything using those scripts it deletes the newer stuff but misses all the older ones. Then after the script runs it shows - no comments.

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                There’s also credible reports that Reddit is testing an even sneakier method. They will hide the “deleted” comments when you are logged in and looking for them in your history. But other people can still see them; Reddit just understands you are a hostile actor in their eyes so they pull manipulation games like with shadow banning.

    • Natanael@slrpnk.net
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      The best thing is how many different servers people are from here. No single gatekeeper who can wreck it.

      • Scrollone@feddit.it
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        2 months ago

        I’m honestly a bit worried because I’ve noticed that most users are from lemmy.world, and the whole point of Lemmy should be decentralisation.

        • interdimensionalmeme@lemmy.ml
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          Yes this is the biggest flaw of Lemmy. It happens because if you go to /c/books, the default view is not an alglomeration of all /c/books on all federated servers.

          There are many bullshit reason why this has been refused. Some people try to push for a useless multi-reddit-like solution instead.

          But there are fatal consequence for Lemmy not doing this. Largely it concentrates all the power into the hands of the “one big community” (inevitable under current conditions) in the one big instance.

          The decentralization promise of Lemmy has been effectively defused by the Lemmy elite from the get go.

          • Natanael@slrpnk.net
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            Honestly it shouldn’t be either. Moderation requirements are too different and the direction and culture can be way too different.

            Multi-subs is better when you have this big differences between subs and between servers and no guarantee that the same name means same content. And what mod/admin gets to take down what and where? What we need is better multi-subs instead. Like having the ability for mods to publish officially approved multisubs, and for coordinating mod actions.

            The most complicated part here is deduplication of threads. That’s easiest to deal with by detecting crossposts and showing them as a single view with comments from all crossposts across all participating subs.

            • interdimensionalmeme@lemmy.ml
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              I disagree on all points. Moderation is irrelevant to an agglomerated view and without a DEFAULT view of the entire Lemmyverse, it will just centralize around the “one big community”, it is already happening. “Multireddit” feature is useless against this. If full agglomeration view is not the default view of /c/books then it will never make sense to post anywhere but “the one big community”. This kills decentralization and dooms Lemmy to be just teddit with extra steps.

              It is probably already too late for lemmy, the entrenched Lemmy elites would probably block this from becoming the default even if the codebase supported it.

              • Natanael@slrpnk.net
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                That already happens in the global popular feed though, I already see multiple variations of the same subs across different servers without subscribing.

                Any shared agglomorated view based just on name needs to allow subs to opt out (I run /r/crypto on reddit, and it’s for CRYPTOGRAPHY and I wished all the spammers would go and set themselves on fire) and you absolutely can not force it onto everybody.

                You’re also stuck with the same problem of less popular subs not getting many views because their content ends up last, because they don’t have as big dedicated userbases.

                You also get an even worse problem of malicious servers faking high popularity to dominate (like when /r/T_D manipulated reddit) if you do it the naive way. And new users won’t know the best place to post to (usually the place with the most reliable mods).

                You also can’t do thread deduplication without cooperating mods, so you get intense clutter. You also break apart sub specific culture if they get flooded by strangers.

                The only way you can even get close to a sane implementation with your take is by putting a banner at the top of every thread in that view with the host sub description and the rules and forcing everybody to agree before interacting. Otherwise off topic content gets upvoted when it shouldn’t, sub specific events gets ruined immediately, and people will get pissed when they get moderated under rules they should’ve read but didn’t.

                • interdimensionalmeme@lemmy.ml
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                  2 months ago

                  These problem should all be resolved client side by mutually curated block lists, boost lists, aliases list and many other methods and it should happen with the users final say. They must always be the one to choose which ideological blinders they want to put on. And when posting to any /c/books the default visibility should be the same assuming a neutral reputation server and a neutral reputation user.

                  Anything else will lead to the one big community controlled by a small caste of moderator-kings forever as has happened on reddit.

                  To me escaping the filter bubble through decentralisation is the winning promise for Lemmy and it currently falls far short of that. And every day that this remains the case, the lemmy elites are becoming more entrenched and better able to steer the narrative in their favor.

              • Scrollone@feddit.it
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                2 months ago

                I think the real trick should be having big communities in many different instances.

                It’s okay to have a big community on one instance, it’s like having a forum hosted at one server. The problem arises when most big communities are on the same big server.

                • interdimensionalmeme@lemmy.ml
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                  Big communities are the problem. The power of thought control is even more present in moderators as it is in server admins. The idea that server admin are Reddit’s problem is a distraction due to that one especially abusive reddit admin but the same problems exists with moderators.

                  Anything other than a vast array of tiny instances agglomerated into a single view will do. The alternative is the elite captured internet overton bubbles that have been rotting our minds for over a decade now. There should be so many that as a whole they are ungovernable.

                  Moderation is the user’s duty, the position of internet janitor must be abolished as it is always abused.

                  Once the repugnant moderators are finally finally gone, user based moderation tools will naturally follow, I imagine they will take the shape of a cross between Hollywood blacklists and uBlock origin.

                  Collectively managed, user selected, personnalised block and boost lists.

                  There will be many such lists to cater to different proclivities, they will be built on crowdsourcing in user collectives, AI powered reputation and ideology analysis per user history and simple rules like, minimum account creation date, server origin reputation, what cloud-words of communities they are posting to.

                  Block lists, boost lists and content discovery should all happen on the user’s device and under their full control (and complete privacy).

                  Anyway, none of that happens with community agglomeration by default. And if things remain the way they are then Lemmy is stillborn.

    • Resonosity@lemmy.world
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      Hey nice to have ya!

      Friendly reminder that the Fediverse is awesome, and you have the power to control the content in your feed not only by which subs you subscribe to or instances you make an account on, but also which you can block - including specific users if it comes to that. Of course, instance admins can do the same, and if that happens to content you want to see, you can always make a new account on a different instance and see everything.

      It takes a little to understand the Fediverse structure, but imo it’s one of the best ways social media can be structured.

    • ZMoney@lemmy.world
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      I haven’t been over there in a while but I noticed the AIs are starting to show up here. How was it over there? Rough percentage of how many?

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      Heyyy!!! Happy to have you here. Enjoy it while it’s small ;) feels like old Internet here.

    • Emmie@lemm.ee
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      Remember to try hiding vote display and see how it changes your usage. It’s underrated feature that imo makes you focus on the quality of the content rather than popularity.

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    Now the IPO is done Reddit has to continually feed the investors at the expense of the quality of the thing that’s supposed to make money to feed the investors.

    This is gonna be fun.

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      They don’t care as long as they can get in, make a few bucks, and get out. Long-term stability isn’t the priority anymore, just quick profits.

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    Altruistic? ALTRUISTIC?!

    Just who in the fuck does he think he is?!

    The only altruists on Reddit are the users who freely provided the content that this fucking parasite feeds off of.

    I’m so glad I left that awful shithole of a site.

    • g0nz0li0@lemmy.world
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      This got under my skin too.

      That parasite constantly refers to user content and comments and as being the property or Reddit, and his schemes to generate profit off the back of that asset are almost always to the detriment of the user base who are keeping him in business.

      Like all rich assholes, he’s got this expectation that everyone will deeply respect and admire his mission to enrich himself by exploiting whatever market he has access to.

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    2 months ago

    After seeing this article on Reddit, that’s what made me finally jump ship and join in here. It’s been nice so far.

    Reddit is hardly even the same site it used to be. Especially with bots taking over. And I just don’t think it makes sense to make people pay for what was meant to be a user-generated experience. We’ve sadly come a long way from the narwhal baconing at midnight.

    But here’s to new beginnings!

  • vxx@lemmy.world
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    2 months ago

    Porn, they’re going to monetise it.

    I always wondered when they will do it. They have the set up.

    • RagingRobot@lemmy.world
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      2 months ago

      So they will make money of people’s nudes and they will still expect them to post them for free?

      Or maybe they will share it with users? but still this isn’t good for actual communities.

      • Ilovethebomb@lemm.ee
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        2 months ago

        Why do you think it would work like that? Why would anyone post content under that model?

      • kava@lemmy.world
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        2 months ago

        I’m guessing there will be some compensation. Something like the streaming model. Company makes $ and gives a cut to user. The most popular ones can make quite a bit. I believe Twitter does this now too if I’m not mistaken. You can get paid based on total impressions to your post